{"id":84,"date":"2013-01-21T22:59:34","date_gmt":"2013-01-21T22:59:34","guid":{"rendered":"http:\/\/sheboyganmailhouse.com\/?p=84"},"modified":"2025-06-02T18:54:13","modified_gmt":"2025-06-02T18:54:13","slug":"postal-rates-to-increase-on-january-27-2013","status":"publish","type":"post","link":"https:\/\/sheboyganmailhouse.com\/?p=84","title":{"rendered":"Postal Rates to Increase January 27, 2013"},"content":{"rendered":"<p>The United States Postal Service \u00a0increase will take effect on January 27, 2013.<\/p>\n<p>First Class letter stamps will rise a penny to 46 cents for the first ounce, and 66 cents for 2-ounce mail. Postcards will increase to 33 cents. \u00a0There will also be increases across the board for all classes of mail as well as shipping services.<\/p>\n<p>For presorted mail, the increase will depend on the class and category of mail and the presort concentration. \u00a0In regards to the majority of the mail we handle for our clients, the increase ranges are as \u00a0follows:<\/p>\n<p>First Class Presort Letters \u2013 increase of approximately 1.5 \u2013 2.8%<br \/>\nFirst Class Presort Flats \u2013 increase of approximately 1.3-3.5%<br \/>\nStandard (Bulk) Letters \u2013 increase of approximately 2-3%<br \/>\nStandard (Bulk) Flats \u2013 increase of approximately 1-4%<br \/>\nNon-Profit Letters \u2013 increase of approximately 2-3.5%<br \/>\nNon-Profit Flats \u2013 increase of approximately 0.5-5%<\/p>\n<p>To view all the new rates please click\u00a0<a href=\"http:\/\/www.actiongraphicsnj.com\/wp-content\/uploads\/2012\/10\/January_2013_Notice_123_MS_vFinal.xls\" target=\"_blank\">here to see the USPS final rate chart<\/a>\u00a0for all classes of mail.<\/p>\n<p>Despite the increase in postage, direct mail remains a preferred method of communication by recipients and one that continues to yield superior results and ROI (Return On Investment). \u00a0It is important to utilize direct mail as part of your comprehensive media strategies. \u00a0With today\u2019s technology, you can easily segment and personalize your mailings for better results. \u00a0Mailings have also become easier to track with the use of the new Intelligent Mail Barcode as well as linking a specific website URL&#8217;s to each mail campaign. \u00a0All of these techniques move your company toward a bigger, multi-touch strategy and produce increased results.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The United States Postal Service \u00a0increase will take effect on January 27, 2013. First Class letter stamps will rise a penny to 46 cents for the first ounce, and 66 cents for 2-ounce mail. Postcards will increase to 33 cents. \u00a0There will also be increases across the board for all classes of mail as well [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-84","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/sheboyganmailhouse.com\/index.php?rest_route=\/wp\/v2\/posts\/84","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sheboyganmailhouse.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sheboyganmailhouse.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sheboyganmailhouse.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sheboyganmailhouse.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=84"}],"version-history":[{"count":6,"href":"https:\/\/sheboyganmailhouse.com\/index.php?rest_route=\/wp\/v2\/posts\/84\/revisions"}],"predecessor-version":[{"id":134,"href":"https:\/\/sheboyganmailhouse.com\/index.php?rest_route=\/wp\/v2\/posts\/84\/revisions\/134"}],"wp:attachment":[{"href":"https:\/\/sheboyganmailhouse.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=84"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sheboyganmailhouse.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=84"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sheboyganmailhouse.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=84"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}